Barbies Come Back

For those with other things in life besides controversial plastic dolls, Barbie has had approximately one hour than in recent years. For almost five decades, Barbie has been the main icon of fashion from around the world. But in an instant everything that has changed. The classic good looks, several vehicles and houses dream was not good enough - new fashion dolls had arrived in a big way.

Bratz
The four teenagers who dolls dressed in urban fashions offered something new for girls seeking updated toys. Barbie could be a modern princess, but these four girls were "real". Barbie Bratz had a tip that simply could not compete with, and this was a dramatic change in 2001, after four decades of essentially no competition in the fashion doll market.

Barbie stumbles but recovers…
Urban hit by an attack, Barbie does not have much of an initial response. The same style of the doll, which had been upgraded over the years to reflect current styles and current demographics, but even the different styles of Barbie still maintains a more preppy look. Bratz were not preppy, and they were not always sweet and useful. Not only are Bratz slightly younger, and therefore more suitable for young styles, they are stealing away girls who always wanted to see something edgier, Barbie.

Barbie felt the sting of rejection popular as the doll's sales dropped thirty percent in the United States in three years. But Barbie was not only from the game yet. Not only does it still has a large fan base, including girls of all ages, she also had a great deal of fighting spirit. In 2004, broke up with Ken Barbie to test the singles scene.

The separation of the couple and Ken has made some changes and again more attractive and elegant than ever. Changes made many curious about a renewed romance, but advertising for Barbie, at least, denying a new relationship. Then, seeing the benefits possibly a make-over, Barbie has an own. His wardrobe and expands its appearance change slightly in 2007. Interest on Barbie and Ken began a renewed now the blonde of return.

The struggle intensifies
Barbie is not moving out of the first position without a strong fight, and so far it does not pull any punches. Actually, could be Bratz sensation of heat. In 2005, MGA Entertainment Bratz manufacturer Mattel sued over my scenes dolls, including Barbie was a part. The action is still pending, and the My Scene dolls are already fading in favour of other doll lines, but Mattel left no doubt that Bratz simply could not come without resistance.

Not only are being created new doll lines to compete with each other, Barbie is continuing her back online. Barbie games on the Internet are giving reason to reach new Barbie fans and expand its fans. The girls who could not take a real Barbie doll is dressed up with playing online games Barbie and loving it. Online versions of Barbie has infinite possibilities limitless wardrobe and accessories. New styles are released daily plastic doll and can not compete with that.